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Who Stole the American Dream? audiobook cover

Who Stole the American Dream? by Hedrick Smith

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There are very few things in the world that have had such a profound impact on me as “Who Stole the American Dream?” I read this in 2014, after being hired by SoftLayer, a recent IBM acquisition. Though my paychecks said IBM, everything else I did was under the SoftLayer banner and culture (until 2016, but that’s a story that wraps up here). 

I was flying around the country, working with startups, evangelizing a cloud product I cared about and believed in, and getting paid by IBM to do it. IBM, by the way, is prominently vilified by Hedrick Smith in a few places. Smith’s vilification and my job enjoyment—way beyond mere satisfaction—seemed in direct conflict. This was just one of the many points in the book that had me thinking deeply about my purpose in my life. 

It was a few months after finishing the book, reflecting on it, and working with a coach that I crystallized my mission: to transform the world through innovation and entrepreneurship. 

Here’s where this review becomes an actual review. The book is about the systematic erosion of the middle class in America, and how the opportunity to achieve “American Dream” is being destroyed by everything from bi-partisanship, to corporate influence over government, and ultimately the widening of the wealth gap. All of this is told through a reporter’s investigative lens in a narrative style that pulls you in page after page (or minute after minute). 

I believe I can make a difference in the American Dream and returning the middle class to prominence, but it sure as hell is an uphill battle. If you need some inspiration to join me on this quest, start here. 


Genre: Economics, Non-Fiction
Subjects: Rich’s Reco’s
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Startup Communities by Brad Feld

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Ah, the “Boulder Thesis”. Startup Communities is essential reading for anyone in the startup world, especially if you’re in the startup world outside of the Bay Area. I’ve read this book quite a few times, and have heartily recommended it over and over again. It has become such an important part of startup community development that many of the terms, ways of thinking, and even the phrase “Boulder Thesis” have become part of the startup lexicon. If you’re in the startup world and you haven’t read it, go grab it now.


Genre: Non-Fiction, Startups
Subjects: Rich’s Reco’s
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Start with Why by Simon Sinek

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An absolute must-read. There are very few non-fiction books I recommend unequivocally, and now that I think about it, this might be the only one that I recommend without preamble or qualification. I consider Start with Why to be baseline reading for anyone, anywhere. In case this wasn’t abundantly clear, you should go read this book now. And if you have read it, go re-read it. I think I’ll do the same.


Genre: Business, Leadership, Non-Fiction
Subjects: Rich’s Reco’s
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Consider Phlebas by Iain M. Banks

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This was my first Culture series book, and is so far is still my favorite. It’s a far-reaching novel with a protagonist you really want to root for, even if you don’t fully understand his motivations. He’s always in awful situations, jumping from frying pan to fryer again and again, but always has something up his sleeve to barely escape by his teeth—pun intended if you’ve read it. As I get more into the Culture series, I appreciate this book more and more. It’s an incredible adventure set in the middle of a vast universe. 


Genre: Sci-Fi
Series: Culture | Subjects: Rich’s Reco’s
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Thirteen audiobook cover

Thirteen by Richard K. Morgan

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Richard K. Morgan does it again. This time in a stand-alone sci-fi novel. This is another top reco from my reading list. It’s an action thriller with another protagonist that’s a bit hard-boiled. Not quite as anti-hero as Takeshi Kovacs, more of a genetically modified Jason Bourne. Actually, that’s a great succinct summary of this book: Genetically-modified Jason Bourne.


Genre: Sci-Fi
Subjects: Rich’s Reco’s
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