Monthly Archives

August 2020

VC Minute: Finding Investors to Target

By Everything

The VC Minute is my segment on the Startup of the Year podcast where I share a quick snippet of advice related to startup fundraising.

Let’s talk about finding investors to target. 

Fundraising needs to be treated like a sales process. You need to know who you’re going after, why them, and how to approach them. But it starts with knowing who you’re targeting.

Generally speaking, you want to cast a wide net and start with the lesser known investors first. If you’re going to go after a big name investor, it’s best to wait until you’ve honed your pitch on others. So let’s build that list!

Signal.NFX.com is where I send most startups. It’s a free online platform for VCs to list themselves and for startups to find them. While you’re at it, you should visit another NFX site, The Company Brief and make a company brief that you can forward along. 

Visible.vc is an investor relationship hub, so it’s only fitting they have a searchable database Head over to connect.visible.vc to search for free.

OmniValley.co is a great resource with a searchable database focused on investors outside of the Bay Area, but they have some Bay Area VCs as well.

 If you’d like access to our network of investors, then apply to Startup of the Year. We hold weekly office hours that are only open to applicants. There’s no cost and no catch, except to be part of the Startup of the Year program. 

Listen to the whole episode here:
Startup of the Year Podcast Episode #0034 – Cooper Harris of Klickly

On this episode of the Startup of the Year Podcast, we catch up with Cooper Harris, the founder, and CEO of Klickly, an A.I. impulse-payments platform. Cooper invented a payment layer that leverages machine-learning to make purchasing directly within digital UIs possible. This significant innovation creates a huge efficiency in the market – the platform’s machine-learning identifies payment situations and uses sophisticated cross-origin calls to facilitate the transaction. 

VC Minute: Asking for Referrals to Investors

By Everything

The VC Minute is my segment on the Startup of the Year podcast where I share a quick snippet of advice related to startup fundraising.

Let’s talk about asking for referrals to investors. The wrong way is to say, “please introduce me to investors.” There’s not a lot I can do with that. Which ones? Why would I intro you? What do I send them? 

Make it easy for your network to make referrals for you. 

First, You should have a target list of introductions you would like—researched in advance of course. 

Next, Forward along your list of prospective investors, attach an investor deck, and finally include an intro paragraph someone can copy/paste into their own email. 

I call this, “don’t make me think, don’t make me work.” When you make it as easy as possible for people to make connections for you, they will. 

If you’d like access to our network of investors, then apply to Startup of the Year. We hold weekly office hours that are only open to applicants. There’s no cost and no catch, except to be part of the Startup of the Year program.

Listen to the whole episode here:
Startup of the Year Podcast episode #0033 – Honoring U.S. Veteran Founders

On this episode of the Startup of the Year podcast we are featuring our virtual event that we hosted, Honoring U.S. Veteran Founders.

We had a great group of veteran-led companies presenting their pitches. The STARTUPS included: Govlia (Fort Lauderdale, FL); Milk Money Kitchens (New York, NY); Target Arm (Ridgefield, CT); TCare (St. Louis, MO); and TruGenomix (Rockville, MD).